(Bloomberg) – Meta Platforms Inc., after pushing in augmented reality and artificial intelligence, identified its next big bet: humanoid robots powered by AI.

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The company makes a significant investment in the category – futuristic robots which can act as humans and help with physical tasks – and constitutes a new team within its material division of reality to conduct the work, according to people knowing the question .

Meta plans to work on her own humanoid robot equipment, with a first emphasis on household chores. Its greatest ambition is to do underlying AI, sensors and software for robots that will be manufactured and sold by a range of companies, said that people, who have asked not to be identified because that the initiative has not been announced.

Meta began to discuss her plan with robotics companies, notably Unidree Robotics and Figure Ai Inc. at least initially, he does not plan to build a meta -marqué robot – something that could directly compete with Optimus de Tesla Inc. – But that can think of doing so in the future, added people.

The humanoid effort reflects exploratory projects in other technology giants, including Apple Inc. and Google Deepmind from Apple Inc. and Alphabet Inc. A Meta spokesman refused to comment.

Meta confirmed the creation of the new team to employees on Friday, telling them that she will be headed by Marc Whitten, who resigned from his post as chief executive officer of the General Motors Co. cruise cars earlier this month. He was previously director of the Unity Software Games Company Inc. and Amazon.com Inc.

“The basic technologies in which we have already invested and built in reality laboratories and AI are complementary to the development of the progress necessary for robotics,” wrote Andrew Bosworth, Meta technology director, in a Memo examined by Bloomberg News. He mentioned the progress of the company in hand monitoring, IT to a low bandwidth and sensors still on.

The Meta directed that humanoid robotics companies have progressed in the equipment, Meta’s progress in artificial intelligence and the data collected from augmented and virtual reality devices could accelerate progress in the emerging industry. Current humanoids are still not useful enough to fold clothes, transport a glass of water, place dishes in a grid to clean or perform other household chores that could interest consumers in the category.